In Reply to: 1win_jgMa posted by 1win_udMa on April 14, 2025 at 11:39:00:
By the turn in the 20th century, amateur advisors and publications were increasingly challenging the monopoly that this large retail companies had on interior planning. English feminist author Mary Haweis wrote some widely read essays inside 1880s by which she derided the eagerness which aspiring middle-class people furnished their houses based on the rigid models accessible to them with the retailers.[10] She advocated anyone adoption of an particular style, tailor-made to the consumer needs and preferences with the customer:
"One of my strongest convictions, and one from the first canons of fine taste, is the fact our houses, such as the fish’s shell along with the bird’s nest, must represent our individual taste and habits. The move toward decoration as being a separate artistic profession, unrelated towards the manufacturers and retailers, received an impetus while using 1899 formation from the Institute of British Decorators; with John Dibblee Crace since it's president, it represented almost 200 decorators round the country.[11] By 1915, the London Directory listed 127 individuals trading as interior decorators, which 10 were women. Rhoda and Agnes Garrett were the primary women to practice professionally as interior designers in 1874. The importance of their develop design was regarded back then as on the par achievable of William Morris. In 1876, their work – Suggestions for House Decoration in Painting, Woodwork and Furniture – spread their applying for grants artistic decor to a wide middle-class audience.[12]